Articles in Opinion
Along a neon strip of Hollywood Boulevard, sandwiched between the Cabo Cantina and a male strip joint called the Hollywood Men, the Musso & Frank Grill does not catch your eye until you step inside. The room is packed with wooden booths, red leather banquettes and white tablecloths. The original wallpaper, a restful art deco mural of woodland and pastures, has faded to gentle browns and beige.
Take Imported Sardines for instance. I haven’t tasted one of those luscious, melting, silvery canned fish, soaked in olive oil, for at least 30 years. They were one of the few edible items at my boarding school. Not everyone liked them, so with luck I would get my neighbor’s portion too. Corned Beef and Cabbage, Musso & Frank’s Tuesday special, was another school regular — made without much beef and a lot of rather stinky cabbage. Musso & Frank’s is far, far better.
I’m also happy to say that Musso & Frank remains a destination for the celebrities who live in the mansions just down the road. Perhaps next visit we’ll ask for the Marilyn Monroe or the Charlie Chaplin table, the one at the front where we could observe the antics of the passersby. Perhaps they were an inspiration for Chaplin’s classic mimes? Meanwhile, our waiter bounds up to the table. “You’re sitting in the Mickey Rooney seat,” he says. “Did you know?”
He is wearing a traditional tailored short jacket in bright red with black lapels, and to my delight, the kitchen uniform is equally traditional, all white of course, with cloth buttons to withstand laundry bleach. The sous chefs sport puffy, Escoffier-style toques, becomingly collapsed to one side, with white pillboxes for the commis, the least-trained members of the team. The chef himself is easily distinguished across the kitchen by his towering starched toque, not a hint of collapse there.
A glance at the menu shows why the kitchen staff is so large. Well more than a hundred dishes are on offer at lunch and dinner. Some, of course, are prepared ahead such as French onion soup and macaroni au gratin, but the vast majority are cooked to order. Boneless garlic chicken has the caution “Please allow 20 minutes.”
Vegetables come separately and you choose your own, be it broccoli with Hollandaise, French fried onion rings, or garlic toast (Why has that almost disappeared — it is so good!). At least a couple of gems such as shrimp Louie date back to the late 1800s. Chicken à la king, that staple of the 1960s fundraising circuit, was mentioned in the New York Times in 1893.
Timeless for a reason
Like Mozart, there’s a reason why these dishes are timeless — they are quite simply the best. Caesar salad was very probably on Musso & Frank’s original menu in 1919. Julia Child remembered eating it when she was a little girl in the early 1920s. Mind you, there can be ulterior reasons for their survival. When I once mentioned lobster thermidor to a French-trained chef, he smiled mischievously. “That’s a dish for Mondays, after the weekend closure. The seafood leftovers go in there so the Cognac and mustard sauce can mask the stale taste.”
No stale food here though; the sautéed scallops, lump crab cakes and grilled meats are spanking fresh. Fried oysters, baked escargots, grilled lamb kidneys, calf’s liver with onions, smoked tongue sandwiches like those my mother made to fortify me on the miserable journeys back to boarding school. All these bring a distant look to my eyes. Half-forgotten flavors, long-treasured treats. When all is said and done, eating well is the best reward!
I haven’t had deep, dark sautéed mushrooms since I lived in Paris in the 1960s. Musso & Frank’s version is “secret.” Nothing is secret in the kitchen, so here’s my version. These mushrooms are delicious with polenta, brown rice, or your favorite steak.
Prep time: 3 minutes
Cook time: 6 to 9 minutes
Total time: 9 to 12 minutes
Yield: Makes 2 servings
1/2 pound white button mushrooms
2 tablespoons butter
1 clove garlic, chopped
1/2 cup Madeira
1/2 cup consommé or veal stock
Squeeze of lemon juice
2 teaspoons grated Parmesan cheese
Ground black pepper
1. Trim mushroom stems level with the caps and cut them in quarters.
2. Melt the butter in a frying pan, add the garlic and fry until fragrant, about 1 minute.
3. Add the mushrooms and sauté, stirring often, until tender and liquid from the mushrooms has evaporated, 2 to 3 minutes.
4. Add the Madeira and simmer until reduced by half, 1 to 2 minutes.
5. Add the consommé and reduce also by half, 2 to 3 minutes longer.
6. Sprinkle the mushrooms with the lemon juice and Parmesan with a little pepper and continue simmering until they are glazed, about 1 minute.
7. Taste, adjust seasoning and serve.
Main image: Musso & Frank’s lobster thermidor: A classic done right. Credit: Nicole Quessenberry
“There’s no hiding the fact that there are two populations, the haves and the have-nots,” said Sanjay Rawal, talking about his provocative documentary “Food Chains.”
Rawal’s film sheds light on those who eat food and those who produce it, and the disparity between what laborers contribute and their often meager living conditions. The documentary has earned rave reviews for its illuminating take on the food industry. Matt Pais of the Chicago news site RedEye called it “an educational and upsetting 81 minutes.” Film Journal International recommended it for “every American who unquestioningly lifts fork to mouth for their three squares a day.”
Rawal is unique in the insight he brings to his subject. For a decade, he ran a tomato genetics company with his father and sold seeds to Florida growers. It’s from this background — his family’s tomatoes are sold at Trader Joe’s and Whole Foods Market — that Rawal draws his story of food, migration and inequality.
Spotlight on farm laborers
“Food Chains” begins in southern Florida, where local tomato pickers formed a human rights organization in 1993. They named their group the Coalition of Immokalee Workers after the town where they live. Like many farm laborers, the workers were paid by the number of pounds they picked, and Rawal gives a front-row seat to their plea for better working conditions and livable wages. According to a 2008 report by the U.S. Department of Agriculture, workers who were paid by the piece were twice as likely to live below the poverty line as their salaried counterparts.
Although “Food Chains” is grounded in the CIW’s fight against mega-grocer Publix, Rawal packs in stunning footage of farm fields across the country, juxtaposing it with the hardship many laborers endure. In one guilt-checking scene, Rawal takes his cameras to America’s wine capital, Northern California’s posh Napa Valley. Away from images of quaint vineyards and luxurious resorts, he presents farmworkers struggling to put a roof over their heads. The shortage of affordable housing, Rawal said, forces some to cram up to 20 people in a small house.
DeVon Nolen, manager of the West Broadway Farmers Market in Minneapolis, took her children to a “Food Chains” screening at the Film Society of Minneapolis/St. Paul, which has a history of promoting cross-cultural filmmaking. Nolen works on an urban agriculture initiative called the Homegrown Minneapolis Food Council. “It struck me how disconnected we are from our food source,” she said post-screening. “The only way you can really solve this is to have a local sustainable food system.”
Although today’s consumers appear more concerned than ever with locally produced, pesticide-free and humanely raised foods, Rawal said there’s one question that doesn’t get asked enough: “Who produces my food?”
The group Bread for the World Institute has one answer. It reports that seven out of 10 U.S. farmworkers are foreign born, and roughly half don’t have documents.
Migrant workers around the world
It’s not uncommon for a country’s food production to be supplied by migrant workers. Southern European countries draw millions of farm laborers from North Africa and Eastern Europe. What’s different in the United States is that whereas Spain, Italy, Portugal and Greece have carried out a combined 15 or more legalization programs since 1985, the U.S. has yet to grant legal protection for many of its most valuable yet underappreciated workers. A recent poll by the Southern Poverty Law Center found that 90 percent of female farmworkers in California cited sexual harassment as a major problem. Rawal noted that few challenge their unfair conditions for fear of getting deported.
Such is the food workers’ paradox. The food system depends on them, but they’re beleaguered by being foreign born. “Our immigration policy is to keep our labor costs low,” said lawyer Michele Garnett McKenzie, advocacy director at the Advocates for Human Rights in Minneapolis.
In 2011, the CIW launched its Fair Food Program, a plan to double worker wages by instituting penny-per-pound increases on produce. This would cost the average family of four an additional 44 cents a year. Taco Bell, Burger King, McDonald’s, Trader Joe’s and Walmart all signed the contract (Publix has yet to join).
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The little guys are chiming in too. Lisa Kivirist boasts that her bed and breakfast, Inn Serendipity in Browntown, Wisconsin, is “carbon negative,” meaning more carbon dioxide is sequestered than emitted. She is a big fan of the Fair Food Program described in “Food Chains.” “It brings authentic transparency and needed justice to our food system.”
Kivirist and her husband, John Ivanko, grow most of the food they serve to guests in their garden. Anything not produced on their property is bought from small-scale local producers or fair trade sources, which designate funds to social, economic and environmental development projects with an emphasis on fair worker wages. In order to be considered fair trade, a company must register with a certifying organization like Fair Trade USA or Fairtrade International.
The challenge for those like McKenzie, Nolen and Kivirist is to bring others into the movement. For his part, Rawal urged support of companies that signed on to the Fair Food Program. He also tries to buy local and fair trade foods, and avoids grocery stores whenever possible.
Despite being a farm kid, Rawal never realized until doing his film how much sacrifice goes into his food. “I’m more grateful for my food,” he said. “That’s the first step, as wishy-washy as it seems.”
The documentary “Food Chains,” which premiered in November 2014, is now available on iTunes and Netflix.
Main photo: Farmworkers weed spinach by hand in San Luis Obispo, California. Credit: iStock/NNehring
Ben Bartenstein reported this story for Round Earth Media out of St. Paul, Minnesota. He is active in the Asian American Journalists Association and is now reporting out of Rabat, Morocco.
If I ruled the world, or at least the food world, my resolution for 2015 would be to ban all lists. The blooming things are everywhere and have become as ubiquitous as kale and cronuts. Lists upon lists, lists of lists, lists about lists … they seem to self-generate at every opportunity. To paraphrase Lady Macbeth: “Out, damned list! Out, I say!”
This may be biting the hand that feeds me, but I have taken a powerful dislike of lists. I feel ambushed by the wretched things at every turn, corralled by their insistence and sheer nonsense. Call me an old stick-in-the-stew if you like, but lists drive me demented. In the space of a few minutes, I found on my Flipboard account:
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21 Times Katy Perry Dressed as Food (I wish I had made this last one up, but I do have to salute its absurd brilliance.)
I could go on, but at this point, I am in numbers purgatory. When it comes to lists, I have reached my limit. From a piece of fun they have become cliche. They are bullet points that have morphed into dictators. It makes me want to scream and chuck something red and sticky, like a pot of strawberry jam, all over the blameless screen. Is it a herd mentality? Are we gourmet gadarene swine? Or is it simply a kwik ‘n’ easy way to grab the reader’s attention in a saturated info world?
10 is the perfect number for lists
I feel particularly incensed by the growing editorial trend for weird numbers, 23 or 19, say. Is this meant to be quirky and original? Is it thought the strange counting will catch the eye more than the actual subject? No, it is just downright irritating. If you have to have a list — and I have nothing against them per se, as long as they know their place — why not a time-honored, neatly satisfying figure of 3, 5 or 10? Ten is a wonderful number for lists — the countdown is just the right size to hold suspense, retain interest and consider the proposed choices. Anything larger and it becomes meaningless. It diverts attention from the subject at hand: The format is stale and repetitive, and it’s time to call time on the sneaky practice.
The excessive use of lists has gone far beyond its right and proper place: to function as a useful mode of gathering of appropriate data while offering appropriate context and meaning. I am quite sure individual writers or editors do not intend such consequences, and I have no wish to insult any of my esteemed colleagues, but matters are out of control.
The collective use of the format has resulted, to my mind, in a widespread dumbing down of the food-writing genre. Do all our readers really want the easy-to-swallow and painless-to-process implication that the proliferation of lists implies? Why does so much have to be served bite-sized? Is there nothing that cannot be forced into this simplistic journalistic formula? I have just found an article called 41 Holiday Cookies — that is not a list; it is an anthology. I rest my case.
The temptation of lists
From a writer’s point of view, it offers a temptation to be both lazy and inventive. Lists don’t need paragraphs that link fluently or coherently; they don’t demand that topics be carefully unpacked and analyzed. With an arbitrary numbering system a writer can simply concoct some fluffy nonsense that may entertain but neither informs nor educates. It does, however, help fill the feed-me, feed-me bottomless pit of cyberspace. I should know — I have been guilty of both charges.
Alas, in a crowded marketplace there is always a temptation to try and shout loudest to attract the buyer. Hence the equally annoying proliferation of descriptors such as “The Best,” “The Greatest,” “The Easiest,” etc. The result of this style of writing — devaluation of the words. Empty rhetoric. Each example may only be a passing moment of mirth to provide an “easy” read and I may well stand accused of sniffy overreaction, but I still fail to comprehend this insatiable trend for enumeration.
I think I have listed five reasons why I hate lists. But who cares? And who’s counting?
Main illustration: A collage of “listicle” headlines. Clockwise, from upper left: “25 Things You Probably Didn’t Know You Can Freeze!” Credit: missinformationblog.com; “18 Mouthwatering Breakfast Recipes to Try On Your Next Camping Trip,” Credit: Lauren J, diyready.com; “21 Clean Lunches That Can Be Prepared In Under 10 Minutes,” Credit: skinnyms.com; “45 Healthy Recipes For Almost Every New Year’s Resolution Diet,” Credit: Kelly Brown, Buzzfeed.com
We don’t really celebrate the holidays, which means that on more than one occasion I’ve just left the country and enjoyed Christmas in Norway or Mexico or Rome.
But over the past few years, I’ve stayed home and shaped Christmas or New Year’s into an occasion for hosting a big, somewhat irreverent meal bringing together all those who don’t have another plan. It’s always the wackiest and most fun party, because we put together people we probably wouldn’t think to otherwise and it always works: Strangers become friends over the end — or beginning — of the year.
But what I anticipate with pleasure is my other, more personal holiday ritual that revolves around cleaning the kitchen thoroughly and getting it ready for another year of hard work. After all, I cook every day, and my kitchen takes a beating week after week, so I look forward to digging out the crumbs that have materialized in various cracks and crevices, washing the glass on my cupboard doors, tightening the knobs on the doors and bins, thoroughly washing all the parts of the refrigerator.
Cleaning the kitchen cleans the slate for the year ahead
Mind you, I do this other times of the year also, but I always make a special effort at the start of the year to do it all at once. After all, it feels good to start anything with a clean slate.
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Beginning with the refrigerator, I’m always amazed that the same odd things appear year after year — the chile paste that long ago dried out from lack of use; a fairly new can of tomato paste already filmed with fluffy mold (It always happens, which is why a tube with a cap is a better choice); and, always, there’s a jar with just three olives bobbing up and down in brine. Fortunately I don’t amass many condiments — that would be a sure disaster area. As for capers, which I think you might consider a condiment, this year there were two jars, both opened and both fairly full; ditto with horseradish. How does this happen? It’s among the mysteries of life.
A few years ago we had a pestilence of moths — thousands of them — that had an ugly effect: I had to throw out bags of grains and flours with evidence of worms and refrigerate all those that didn’t. So now my refrigerator is super full — of grains, flours, dried fruits, nuts, oils and vegetables, not to forget wine and cheeses, those double jars of capers, milk for coffee and a bottle of some healthful concoction I once vowed to take.
While all this cleaning is ultimately satisfying, it’s also a sobering exercise, for it never fails to reveal evidence of neglect and lapsed intentions.
The freezer isn’t much better. It’s crammed with big, chunky cuts of grass-fed beef and lamb, more grains, a zillion ice packs that seem too valuable to throw out, dried persimmons and apples and, if I dig down further, packets of frozen tomato sauce and applesauce I need to make note of so they’re used up by the time fresh tomatoes and apples come around again. I try to organize the freezer, but it seems to resist order, as do many dark, out-of-sight places. This is also a good time to check dried herbs and spices in case the life has just gone out of them, in which case, out they go. A January order to Penzeys is not uncommon.
On my many trips to Decorah, Iowa, when I was on the board of the Seed Savers Exchange, I used to stop in little towns along the way in search of old blue-glass Ball jars. They’re tall, handsomely shaped and beautiful to look at, so in addition to my cupboard, refrigerator and freezer, there’s also a number of exposed shelves that hold these jars and their contents of dried beans, quinoa, black rice, red lentils and the like.
While wiping the shelves and the jars themselves clean of accumulated dust, it occurred to me that these jars have become a part of my indoor landscape, more specifically, my kitchen landscape, to the point where I don’t see them. They’ve gone from containing food to being a part of the visual background, like books on a shelf, or the trees in the yard, or the similarly attractive shelves of canned tomatoes and jars of jam.
Warm sponge in hand, I realized that at some point there must have come a moment when I ceased to see these jars and their contents, and that’s when I discovered some of these beans and grains had been dwelling there for quite some time. How long I’m not willing to admit, nor do I necessarily know. I suspect the Santa Maria beans are so old even a long stay in my pressure cooker might not be enough to soften them. And they aren’t the only ones.
I’ve noticed that I’m happiest in my kitchen when the cupboard’s shelves are nearly bare, and the refrigerator is practically empty. In short, when there’s not a lot to choose from come time to cook dinner. That’s often when creative juices start to flow, and it’s also when I really do look in the freezer and am happy to find that frozen soup to thaw. It’s also when those jars and their contents suddenly come into view and present themselves as food with appealing possibilities. What about that quinoa salad I haven’t made in years? Or my favorite red lentil soup? Or that unopened package of Rio Zape beans? Take away some of the competition, and suddenly there are myriad possibilities I’ve merely been overlooking.
It’s an argument for less being more, and for taking a break from shopping. Instead, I use what’s there. And it’s a great way to start a New Year — at any time of the year.
Main photo: Blue-glass Ball jars lined up on a kitchen shelf. Credit: Deborah Madison
Pseudoscience and seductive headlines worked their black magic in 2014, enticing people to follow one misguided food fad after another. However, 2015 holds more promise.
We at Oldways — our nonprofit has spent the last quarter century guiding people to good health through heritage and cultural food traditions — predict that what’s old will be rediscovered in brand new ways. We see five food trends in our kitchens and on our dinner plates for the year ahead:
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1. Whole grains become the new normal
Now that diners have discovered the nutty flavor and toothsome bite of whole grains, they are more willing to move from quinoa to more adventurous options like teff, sorghum and millet. Next up: Look for on-demand milled grains and more varieties of sprouted grains and sprouted grain flours, which will take baking to the next level.
2. African heritage cuisine goes mainstream
Thanks to chefs such as Marcus Samuelsson and Bryant Terry, as well as food historians such as Jessica B. Harris, African heritage cuisine has been elevated to new ranks. Based on whole, fresh plant foods, with a special emphasis on leafy greens, the traditional healthy eating patterns of African heritage, with roots in America, Africa, the Caribbean and South America, are making their way to more and more menus. In turn, more diners are discovering these healthy traditions of Africa. That’s also encouraging home cooks to explore and experiment with dishes like African peanut soup, Hoppin’ John and Jollof rice (also known as benachin).
3. All hail plants!
Interest in plant-based diets has reached an all time high. The trend has grown beyond just replacing meat. Today, vegetables are celebrated with innovative plant-centric plates such as zucchini baba ganoush and cauliflower steaks. In 2015, a number of less well known vegetable varieties will pop up at farmer’s markets, on more menus and on more plates. Look for tat soi and turnip greens as well as new and delicious hybrid vegetables like BrusselKale, a combination of two of America’s favorites.
We will move beyond butternut to an amazing assortment of other squash: kabocha, delicata and sweet dumpling. Root vegetables such as rutabaga, watermelon radishes, purple potatoes and parsnips, also will rule. Even the U.S. government is considering a recommendation to eat more plant foods and less meat in the 2015 Dietary Guidelines.
4. Will it blend?
Home cooks looking to amp up the flavor are turning to herbs and spices with a twist. Spice blends like Berbere, Baharat, Ras el Hanout and Herbes de Provence (from Ethiopia, the Middle East, North Africa and France respectively) are adding adventure in the kitchen. Cooks are discovering the allure of blending their own spices. And they’re taking cues from top chefs like Ana Sortun of the celebrated Cambridge-based Oleana. Not only do these home blends boost flavor without adding sodium or calories, they enable personalized flavor preferences.
5. Cultural condiments
The arts of preserving and fermenting foods — popular in traditional diets around the world — were originally created simply to extend the life of foods in a world without refrigeration. Today, more home cooks are learning these techniques and padding their pantries with homemade kimchi, craft pickles, sauerkraut and preserved lemons.
Main photo: What new foods and dishes will appear on our plates in 2015? Credit: iStock
This year marks the 50th anniversary of the U.S. Surgeon General’s first authoritative report on smoking and health, rightly considered a landmark in public health. Since that first report in 1964, there have been 31 more Surgeon General reports on the effects of tobacco smoking.
Motivated by these reports, the percentage of Americans who smoke has dropped from 42% in 1964 to 18% in 2012 — still too high, but a real change. Now, it’s time for the Surgeon General to issue a new report. We think it’s sugar’s turn.
Dear Surgeon General,
We need your help, Vivek Murthy. You’re now our nation’s top doctor and we need you. Sugar is a problem. We love it. We consume literally tons of it. But it doesn’t love us back.
In fact, our sugar habit is making us sick. You’re the one person in the country we can look to for a full diagnosis. We need you to step boldly into the conversation and assemble all the facts. Just as your predecessor did when he weighed in in 1964 on smoking.
In the 50 years since the tobacco study, there has been one report (in 1988) from the Surgeon General on health and nutrition. Over the last 26 years, the science of nutrition and health has advanced enormously. Thanks to modern research and data techniques, today we know a lot more about the impact of our eating habits on our health than we did 50 years ago. In particular, we need you to take a close look at the effects of the skyrocketing levels of sugar we consume.
As part of a growing body of scientific evidence, we now know that added sugar in America’s diet has a huge impact on public health. Nonalcoholic fatty liver disease — driven by high sugar consumption without the essential fiber that accompanies naturally occurring sugar in fruit — afflicts an estimated 31% of American adults and 13% of children. Excessive sugar consumption is also linked to heart disease and type 2 diabetes, affecting 16 million and 26 million Americans respectively. And the trend lines for our kid’s future are even gloomier.
More than 19 teaspoons every day
The average American consumes more than 19 teaspoons (82 grams) every day. That’s two to three times the recommended daily limit. Worse still, our overconsumption of sugar is fueled by healthy-seeming foods that hide sugar — products such as yogurt, tomato sauce and bread — behind synonyms such as barley malt, agave nectar, corn syrup and 61 other innocuous sounding names. Sugar is added to a whopping 74% of packaged foods.
And if that wasn’t enough, Americans are bombarded with slick advertising for products high in sugar. Advertising that is enormously well-funded (about $7 billion annually) and targets vulnerable populations such as children. It’s designed to manipulate the choices we make throughout our lives.
Overconsumption of sugar and its strain on our health and health care system need national attention. There is a momentum building across the country to address this problem. Berkeley, Calif., just passed the nation’s first tax on soda. The Food and Drug Administration recently advanced a proposal to include an “added sugar” line in the ubiquitous Nutrition Facts labels. And the dietary guidelines advisory committee, a panel of experts that advise the U.S. Department of Health and Human Services and the U.S. Department of Agriculture, after considering the latest scientific evidence, supports an added sugar label. These are all glimmers of momentum. But you, Surgeon General, could be the engine that roars ahead.
When we have questions about our health, we go to the doctor. We need you, America’s top doctor, to help us understand the impact of added sugar on our health. It’s time for the Office of the Surgeon General to commission a report on a public health issue affecting so many Americans.
Doctor, can you help us?
Main photo: The average American consumes more than 19 teaspoons of sugar every day. That’s two to three times the recommended daily limit. Credit: iStock
The year 2014 not only beckoned all things local, organic and sustainable, it begged for transparency in our food supply. From growing concerns about GMOs and factory farming to the films “Fed Up” and “Food Chains,” people may finally be waking up to the fact that our food system is as much political machinery as tractors and plows.
Here are six food trends that prove consumers want more healthy, sustainable and humane options.
1. Organically growing
Once thought of as a niche movement for flower children and pretentious yupsters, organics is now as marketable as Taylor Swift. With 81% of U.S. families choosing organic food at least sometimes — and restaurants, food companies and grocery stores acquiescing to customer demand — it comprises about 4% of food sales in the U.S. (about $38 billion). Sales of organic products at Costco have doubled in the last two years (to about $3 billion a year), and Walmart is promising to sell organics at the same price as conventional food through an arrangement with Wild Oats. Where will all this organic food come from? Will the industrial-scale Walmartization of organics weaken organic standards and squeeze out the family farmers who helped commercialize the movement? There are already storm clouds on that horizon.
2. Non-GMO labeling
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As consumers are getting hip to Big Food’s genetically engineered ways, the majority of Americans want GMO labeling. But as the big chemical and food companies continue to dump millions into defeating state labeling initiatives, smaller food companies and restaurants are taking matters into their own hands by touting non-GMO ingredients. In fact, Non-GMO Project verification may be the future for GMO labeling. In November, not only was Colorado’s Prop 105 defeated, Oregon’s Measure 92 was so close there was a recount — even though supporters were outspent by opponents, nearly $21 million to $8 million. Vermont is the only state that has successfully passed a labeling law, but it could be held up for years by appeals. Not to mention anti-labelist, corporate-backed politicians have introduced H.R. 4432, a bill that would prevent states’ rights to have mandatory food labeling and would also prevent the FDA from creating a national GMO labeling standard. But you can’t put the pesticide genie back in the Roundup bottle. The more these companies try to hide what’s in our food, the more we want to know.
3. Locally sourced
People not only want to know what’s in their food, they want to know the chicken’s middle name and the arugula’s forwarding address. This new farm-curious mentality stems from the rise of farmers markets all over the country that is fostering familial, Main Street communities. USDA data shows the continued growth of farmers markets for every region in the country. Five of the states with the most growth were in the South — Tennessee, Louisiana, Texas, Arkansas and North Carolina. Since this region has some of the highest obesity and poverty rates in the U.S., success here is great news. Community-supported agriculture (CSA) farms are also on the rise, including community seafood that sells sustainable seafood directly from local fishermen to consumers. Expect more artisanal companies to crop up, as well as restaurants touting their chickens’ favorite bedtime lullabies.
4. Vegan and gluten-free menu items
Restaurants jumped on the “V” and “GF” bandwagons, kowtowing to the cow-less and wheat-less among us — not simply to indulge the trendier-than-thou set. People with real food sensitivities want dishes that are safer than thou. Restaurants are getting serious about allergen training, and many have separate menus for top allergens in order to mitigate potential emergency room visits and even fatalities. By law, Massachusetts and Rhode Island require restaurants to provide allergen training to their employees, and similar laws will probably appear in other states or even at the federal level. That way, diners will be less litigious than thou.
5. Dairy-free milks
Many conscious Americans are swapping cow’s milk for plant-based alternatives, and almond milk beats out soy, rice and coconut by a wide margin. However, 80% of the world’s almonds are produced in drought-afflicted California, and 10% of California’s water goes to almond farming (it takes 1.1 gallons of water to grow a single almond), so where does that leave almonds on the sustainability meter? Hazelnuts from Oregon could be poised to respond to the nut milk demand. Oregon grows 99% of the country’s hazelnuts, which use less water, are drought-resistant and can thrive with minimal maintenance. Some high-end café owners actually prefer the taste and are already asking, “is hazelnut milk the new almond milk?”
6. Pasture-raised meats and grass-fed beef
As consumers are getting savvier about factory-farmed animals that eat GMO grains, we’re seeing more pasture- and grass-fed meats at farmers markets from small producers. Grass-fed and grass-finished beef are seeing a greater share of the consumer beef market, and larger producers are selling through chain grocery stores and restaurants. Steve Ells, CEO of Chipotle, says, “Over time, we hope that our demand for grass-fed beef will help pave the way for more American ranchers to adopt a grass-fed program, and in doing so turn grass-fed beef from a niche to a mainstream product. … Most of the U.S. grass-fed beef that meets our standards is simply not produced in sufficient quantities to meet our demand. That’s why we want to encourage more American ranchers to make the transition to raising cattle entirely on grass.“
Main photo: Line up for the Taylor Swift of produce. Credit: Adair Seldon
In artisanal bakeries from Brooklyn to Seattle, the bread counters are piled high with lovely loaves, from the hardiest Scandinavian ryes to French country sourdoughs, from spelt and buckwheat breads to baguettes. Yet this bounty of choice was pretty unusual in the roughly 20,000 years that humanity has been eating grains. While these breads are often associated with European traditions, the long-ago impetus to make a loaf a particular way — or make it into sustenance — has largely been forgotten. Choice — and here I’d include contemporary gluten-avoidance regimes — didn’t determine what was eaten. Necessity did.
“In Search of the Perfect Loaf: A Home Baker’s Odyssey”
By Samuel Fromartz, Viking, 2014, 320 pages
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If you go back to the pre-modern era, before bread became a commodity and flour was sold in supermarkets, those who depended on grain largely ate what was grown nearby. It might have been wheat. It might have been barley. It might have been rye. Or it might have been nothing at all, if the harvest failed.
To forestall such events, farmers hedged their bets by planting diverse cereal crops. Bakers — both craftsmen and homemakers — then had to figure out how to make this variety of ingredients palatable. Grains, after all, provided up to 80% of the calories in a diet.
Scots made cakes from oats and barley, since both grains were hardy in northern Europe. Rye prevailed in Eastern Europe, because the soil and climate were hospitable. During shortages, coarse bran was mixed into bread. Bakers also added walnuts, acorns and spent grains from the brewery to stretch a loaf. In southern France, ground chickpeas were made into socca flatbread. In Cyprus, bakers fermented chickpeas for wheat and barley loaves. Much later, a New World starch, potatoes, became a buffer against famine in 18th century Europe as the population exploded. Maize or corn served this purpose as well. Corn-rye proved crucial to early American settlers, where it was known as “rye-injun bread” because wheat grew poorly in the southern New England climate.
Now, of course, the impetus for such innovation is gone. Agricultural science has done much to ensure fairly steady wheat harvests, with high-yielding varieties. Industrial millers long ago came up with the means to provide standard flour to produce a steady supply of bread products. As this new wheat took over, their ancient progenitors largely vanished from the landscape — and the palate. By the late 1990s, researchers estimated, 97% of all the spring wheat grown in the developing world came from closely related modern varieties. “Landraces,” those seed populations saved and passed down by farmers, became a rarity.
As for the wheat kernel, about 30% to 40% was siphoned off in the milling of white flour. We often hear about the fiber, minerals, lipids and vitamins in wheat bran and germ that are lost. What is less appreciated is that these nutrient-dense grain fractions also contain a lot of calories. Wheat bran, for instance, represents about 12% to 16% of the wheat kernel. With every kilo of bran removed in the milling of white flour, 2,160 calories are squandered, including 160 grams of protein. “Everyone understood that the whiter the flour, the smaller the number of people who could be fed by a given amount of grain,” historian Steven Kaplan has written of 18th century France. Wheat still provides the second-highest source of calories and is the top source of humanity’s protein, yet we’re content to waste such a significant amount of its nutrition.
Loss of craft baking knowledge
Also jettisoned along the path to modernity was the baker, who came up with the methods to make such whole grains palatable. In the age of industrial bakeries, we may cheer that freedom from drudgery. But I realized, in baking my own loaves for more than a decade, that we lost something else as well. It wasn’t simply the old world loaves that were largely left behind, or the grains that went into them, or the farms that grew diverse cereal crops. We also lost the craft knowledge that came from turning grains into food. This kind of knowledge could only be learned with practice, attention and tactile sensation.
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To make really great bread, I found I had to put away my cognitive mind and learn the essential lessons of touch itself. I had to forget about following routine steps, since different grains — and different batches of them — often required adjustments. My sense of touch told me what tweaks to make, turning passable loaves into desirable ones. My hands were learning. At that moment I realized, if we really want to understand what sustained our species for millennium, spurred numerous innovations, and ultimately increased the supply of food in scarce times, our hands and craftwork are going to be at the center of that process. Our thinking minds will follow.
Main photo: Samuel Fromartz, editor of Food and Environment Reporting Network and author of “In Search of the Perfect Loaf: A Home Baker’s Odyssey.” Credit: Susan Biddle